Church Marketing: Basics Everyone Needs to Understand

Marketing is the process of planning and executing the conception, promotion and distribution of your ideas, goods or services to satisfy the needs of individual consumers or organizations or church.

Every business needs to successfully market their products and services. Marketing is a critical tool for establishing awareness, attracting new customers and building lasting relationships. When done effectively, marketing can help you increase growth and establish your competitive advantage.

If you think that your church brand is not that important, you’re wrong.

Church branding is incredibly important, because it’s about more than just a nifty logo with pleasing colors. It’s about your message, your testimony, your influence, and your role in reflecting God’s character. It's everything.